Advice and Insights From A Practitioner

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Underwriting an InsurTech Venture

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March 26, 2019

Provides 14 ways to evaluate an InsurTech Start-up, developed by the author, Bill Tyson, over the past 5 years underwriting InsurTech venture opportunities.

Protected: A Recommended Format for A Strategic Marketing Plan

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Making a Good Customer Value Proposition Better

Introduction The creators of the Balanced Scorecard, Robert Norton and David Kaplan, view the customer value proposition (“CVP”) as the “heart of strategy”.  They very succinctly stated that: “Strategy is based on a differentiated customer value proposition.  Satisfying [your] customers is the source of sustainable value creation.”[1] A customer value proposition is an offering that… Read More ›

Innovation and Growth: Where do we go from here?

“So, the point here is that the innovation and growth of a company, line of business or strategic business unit doesn’t happen casually or by chance…it must be organized, follow a few simple guidelines and be part and partial of any company’s offensive strategy.”