Advice and Insights From A Practitioner

ERM rss

Research Reports to Aid You in Your Strategy Efforts

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April 14, 2012

2012 Social Media Guide from CMO.com Very useful chart for guiding social media marketing. 2012 Social Media Predictions Accelerate Your Social Maturity Forrester Report Accenture Report on A New Era of Marketing: Create Your Upturn Administration on Aging: A Profile of Older Americans 2011 Statistics on the Aging Population Aetna’s Transformation – Must Read Strategic moves they are making… Read More ›

Harnessing Multichannel Marketing for Strategic Advantage

“Sustainable competitive advantage no longer arises exclusively from position, scale, and first-order capabilities in producing or delivering an offering. All those are essentially static. So where does it come from? Increasingly, managers are finding that it stems from the “second-order” organizational capabilities that foster rapid adaptation. Instead of being really good at doing some particular… Read More ›

Strategic Risks – Threats and Opportunities

Figure 1: This is the logo of the new Consumer Financial Protection Bureau of the US Department of Treasury. Introduction My last post entitled: “A Prescription for Change” was about tackling change, one of the many strategic risks an organization faces. As every practitioner of strategy knows, strategic planning is a risky business so it… Read More ›